The purpose of the alliance with Adobe is to translate the experiences of the stadiums into immersive digital ones To enter digital experiences, Real Madrid announced the incorporation of the Adobe brand as a new sponsor, with the use of Adobe Experience Cloud, it is committed to offering fans sports-investing entertainment experiences. This action is part of the brand's mission to become a global entertainment brand. The benefits of using the Adobe Experience Cloud platform to create personalized experiences for Real Madrid fans Using Adobe customer data, Real Madrid will create real-time profiles.
To better understand their Bulk SMS Service relationship with the brand, allowing the club to create, manage and deliver personalized content. 5 benefits of Virtual Reality in science education With the personalization of content, brands can offer better and different experiences according to the customer journey, profile and behavior of consumers. Do not forget that there are several levels of customization, ranging from audience segmentation to platforms capable of creating unique experiences for each user.
In this regard, the CTO of Real Madrid said: "Adobe helps us balance data and privacy in a way that allows us to get to know our fans better through the trust we have earned, and by offering them the products and services they want." The purpose of the alliance for Real Madrid is to translate the experiences of the stadiums into digital investments, for example, they are digitally bringing the Santiago Bernabéu to a global audience, which will have access to online experiences, products and services . The relevance of immersive entertainment experiences.